Strategies and concepts for themed and branded experiences
Introducing the book:
Concepts, Principles and Methods for New Narrative Dimensions
by Klaus Sommer Paulsen
This pioneering work equips you with the skills needed to create and design powerful stories and concepts for interactive, digital, multi-platform storytelling and experience design that will take audience engagement to the next level.
Klaus Sommer Paulsen presents a bold new vision of what storytelling can become if it is reinvented as an audience-centric design method. His practices unlock new ways of combining story with experience for a variety of existing, new and upcoming platforms.
Shipping from July 6th, 2021
CEO and Founder of AdventureLAB
Klaus Sommer Paulsen is an award-winning concept developer, designer, storyteller and creative director. His expertise in the convergence of storytelling, digital innovation and experience design has been built through a career spanning decades and disciplines. He has collaborated with VIA University College Film & Transmedia, Aarhus University, University of Southern Denmark and University of Tartu Pärnu College. He was also the contributing editor of Create Converge’s 2019 anthology Storytelling Beyond The Screen.
The Experience Economist is AdventureLAB’s monthly newsletter. Here, we share insights about storytelling, experience design, and much more. We also share our suggestions to help your company/team adopt changes that will elevate your work and organisational principles.