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Get inspiration that will boost your skills and creativity as a storyteller in your field of work. Either you are a designer, a marketing professional, a writer, an engineer or a theme park designer, you can apply the Integrated Storytelling principles to deliver exceptional story experiences.

This newsletter is dedicated to and expands the subject of the book “Integrated Storytelling by Design: Concepts, Principles and Methods for New Narrative Dimensions”. Published on July 7th, 2021, by Routledge of Taylor and Francis Group, the book represents a toolkit for creating audience-centric story experiences beyond the traditional ways of storytelling. The focus of the book is the Integrated Storytelling Principles, which Klaus has been working with and developing for many years in his experience in themed entertainment, multimedia and design.

Subscribing to the Integrated Storytelling by Design Newsletter, you will receive articles, cases about Integrated Storytelling projects, interviews with industry leaders, invitations to online or on-location discussions, the latest news about the book and possible future publications.

See what kind of story experiences we will address on our Inspiration page and what combination of disciplines we bring in our content on our Literature page.

We will gift one signed copy of the book to one of the first 100 subscribers. The winner will be randomly selected.
Klaus Sommer Paulsen author of the Integrated Storytelling by Design Newsletter

I invite you to join the group of creative professionals looking to shape the future of themed, branded and immersive experiences.

– Klaus Sommer Paulsen
Author of “Integrated Storytelling by Design”
and CEO and Founder of AdventureLAB

Subscribe now and don’t miss


Articles from the author

Integrated Storytelling Cases

Interviews with industry leaders


Direct invitations to online sessions

News about the book and future publications